How do you know what you want to do if you’ve never tried it?

By Macauley Christopher
6 Aug, 2026

Most young people are asked to decide on a career before they’ve had a chance to experience one. School, college, the first job after, all of it assumes you already know what you’re good at and what you’ll enjoy. Most people don’t. Emma Christopher didn’t.

When Emma joined Premier Logistics Group six years ago, she wasn’t sure what she wanted to do. Not in a directionless way. She just hadn’t been given the chance to find out yet. Six years and three very different roles later, she has an answer, and it’s one she couldn’t have worked out from the outside.

First: Five years finding out what she was good at

Emma’s first role at Premier was in Customer Services, where she handled a wide range of customer enquiries. Whether it was a question about a booking, a delayed delivery, a service level, or pricing. No two enquiries were ever the same, and there was no script that could cover every situation.

She remained in the role for five years, not because she saw it as her long-term destination, but because it gave her the opportunity to truly learn the business, one customer interaction at a time. From the outside, it’s easy to underestimate the value of a role like Customer Services. The job title tells you almost nothing about what the work actually builds in you.

Then: A completely different side of the operation

Last September, Emma moved into the warehouse team, taking on responsibilities including administration, stock control, and booking orders in and out, with this she had to learn a new online system and scanners. She also became the main point of contact for customers with warehouse-related enquiries. Instead of simply passing questions on, she learnt to understand the entire fulfilment process, from locating specific items in stock to preparing them for dispatch which meant she could provide accurate answers with confidence. 

This wasn’t a step backwards or into a more junior role. It was a move into a completely different area of the business; one she may never have considered based on a job description alone. She didn’t take the role to prove she could do it; she took the opportunity, learned the job, and discovered she could. That’s the real lesson. You don’t discover what you’re capable of by thinking about it, you discover it by doing it.

Also over the past two years, Emma has expanded her role into Marketing alongside her customer service responsibilities, creating content that showcases Premier to both existing customers and businesses that are yet to work with us. From taking photos and filming videos to writing content for our online channels, she brings the people, services, and values of the business to life in an authentic and engaging way.

For Emma, moving into Marketing wasn’t a career change it was a natural progression. Having already gained first-hand experience in customer service, warehouse operations, stock control, and the day-to-day workings of a pallet network, she brings genuine operational knowledge to every piece of content she creates. Rather than writing from theory, she writes from experience, giving her work an authenticity that resonates with customers because it reflects how the business really operates.

Now: telling the story, not just answering the phone
Most recently, Emma has moved to WT transport to support the customer service team relocating from the Premier Coalville site to the WT Northampton site. She’s been learning an entirely new operating system, TPN, while helping the team manage customer enquiries and adapt to the site’s evolving operations. It’s another completely different environment, with new processes, people, systems, and challenges to master.

Why this matters if you’re starting out

If you’re a young woman leaving school, college, or another job, and you don’t have a clear answer to “what do you want to do”, that’s not a gap in you. It’s normal. Nobody can accurately predict whether they’ll enjoy a job they’ve never done. The only way to find out is to get inside it.

Logistics isn’t one job. It’s dozens of them, sitting under one roof: customer service, administration, stock control, technical operations, marketing, and more. Emma’s route through Premier wasn’t planned out in advance. She moved through the business, tried what came up, and paid attention to what she was actually good at and what she actually enjoyed, rather than what she assumed she should want.

Six years in, she’s not doing the job she started in. She’s doing one she found by doing the others first.

That’s the honest version of what a career at Premier Logistics Group looks like. Not a fixed path decided on day one. A business with enough different roles inside it that you can actually find out what suits you, instead of guessing.

If you want to talk about opportunities to work within the Premier Logistics Group give us a call today on 01530 277890 or enquirer here: https://premier-logistics.co.uk/careers/